1. softens and smooths

2. adds incredible shine

3. prevents frizz and fly away hair

4. nourishes dry, damaged hair

5. helps prevent split ends

6. reduces hair breakage

7. protects against premature colour fade

8. will not weigh hair down

9. detangles

10. protects against heat when using thermal styling tools

11. helps strengthen hair

12. adds volume

13. protects against salt water, chlorine and environmental damage

14. reduces blow-drying time

15. moisturisers

16. locks out humidity

17. defines curls

18. increases hairs elasticity

19. soothes dry scalp

20. enhances natural body